Yaroslava Upatova

Yaroslava Upatova


Head of Marketing at Decima Digital

Yaroslava Upatova is CMO at Decima Digital and WomenInTech advocate. Has been working in the IT marketing, cooperating with Accenture, Salesforce. Yaroslava has successfully launched three innovative start-ups for the European and US markets. She has also conducted numerous workshops on digital transformation for IT agencies as well as pharmaceutical companies such as Abbott, Novartis, Takeda etc.


Magento Developer Mentality: what customer expects from you

Yaroslava Upatova proposes to look at the Magento developer from the client’s side. The Magento developer in 2020 - who is he/she. We interviewed merchants and gathered their opinion on the Magento developers. What does a developer mean for the client, what common myths about clients?

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24th of October 2020

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